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François Aublin, founder of Car Guides

Author

François Aublin

Founder & Editor-in-Chief — Car Guides, Lumira Projects

About François

François Aublin is the founder of Lumira Projects, the parent organization behind Car Guides and business-trendz.com. He has spent over a decade in the SEO, GEO (Generative Engine Optimization), and digital publishing industries — building media properties that combine rigorous sourcing, transparent methodology, and long-form usefulness.

What he writes about

On Car Guides, François covers the full ownership lifecycle: choosing a car, comparing models, understanding insurance, financing, maintenance, and the practical realities of life with a particular vehicle. He focuses on the US market — from compact sedans to full-size pickups, from gasoline to electric, from $15k used cars to $80k new SUVs.

How he works

Every article is researched against at least two primary sources (NHTSA, EPA, manufacturer data). Every numerical claim is verified before publication. Every "Best Of" ranking follows the same public scoring model — François does not adjust weights to favor partners. Read the full Car Guides methodology.

Get in touch

For editorial questions or corrections, the fastest way to reach François is via the Car Guides contact form or directly at contact@car-guides.com.

Press & speaking

For interview requests, press inquiries, or speaking engagements, email contact@car-guides.com with the subject line starting with "Press —".